consumer engagement

**Title: Scaling Generative AI in the Beauty Industry: Strategies for 2025**

**Title: Scaling Generative AI in the Beauty Industry: Strategies for 2025**

NeelRatan

The beauty industry is set for transformation with AI and AR technologies, as discussed at CES 2025. Perfect Corp is pioneering strides in integrating AI into beauty applications, enhancing consumer experiences while McKinsey emphasizes scaling these innovations for broader access by 2025.

Sierra Nevada’s AI CTV Campaign Drives Consumer Engagement Effectively

Sierra Nevada’s AI CTV Campaign Drives Consumer Engagement Effectively

NeelRatan

Sierra Nevada's AI-driven campaign for connected TV effectively engaged consumers, leveraging data analytics to tailor content. The innovative approach heightened brand visibility and resonance, showcasing the potential of AI in enhancing marketing strategies and capturing audience attention in a competitive landscape.